Happy New Year!!! With daily headlines on bailouts, bankruptcies, etc., business owners everywhere are bracing themselves for 2009. There are no quick fixes for fear, still some small changes can make a big difference in how you think, feel and function. Here are SIX (6) ways to make the best of 2009.
1. Resist playing it safe – Break away from the pack. While everyone else is chewing their fingernails, you can stand up and stand out by getting noticed for your talent and contributions.
2. Skip the “pity party” – It’s tempting to commiserate with family, friends and fellow business owners but don’t do it. All it does is stoke your fears and shake your confidence even more.
3. Form a posse – Create an inner circle, a small support group or just one other person, who you can trust and turn to when the going gets tough. Take turns injecting a daily dose of hope and optimism.
4. Grow your skills – Expand your capabilities and boost your marketability. Invest in YOU.
5. Think big – Select one major action that you want to achieve for the new year and break it down into little steps and get started.
6. Get ready for the rebound – Plan for a brighter tomorrow as the economic clouds will lift, they always do. Start thinking about where you are and where you want to be AND how to close the gap.
NOTE: Never, ever stop marketing your business. Promote your business whether the economy is strong or weak; promote even when you may not have the money.
Businesses that promote while others cut their marketing budgets have a better chance of making more money…even if the economy is shrinking.
If you need some new fresh marketing ideas or just need a sounding board for your existing ideas, feel free to call me at your convenience.
“You do what you do best and let me do the rest”.
