Carol Birkey, Personal Business Coach & Mompreneur.

March 20, 2008

Selling yourself to new clients

Filed under: business coach, marketing — carolbirkey @ 9:41 am
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Sales is a lot like dating and the secret is paying attention to the details – just like you would on a first date.

Some tips for attracting-and keeping-new clients!!

  • Desperation is NOT attractive. Approach prospects as if you didn’t need their business – but would like it.
  • Make them know you want them. Be interested but not too interested and if the match doesn’t fit, you must be willing to walk away.
  • Confidence is key. Prospects want to work with people who are confident – please don’t be arrogant!
  • Listen more than you talk. Ask questions.
  • Image is everything. You wouldn’t leave for a hot date without looking your best, so don’t show potential clients a less-than professional appearance.
  • Go where the people are. You can’t find prospects by sitting at home.
  • Nobody likes a whiner. Let clients vent, but don’t expect them to listen to why you had a bad day.
  • Always call. Call them the next day to follow up on previous conversation.

*****If you would like to receive additional tips on how to attract AND keep clients, call for an appointment today!*****

June 8, 2007

Networking – 3 M’s – Myths, Mistakes and Mission

Filed under: marketing, networking — carolbirkey @ 3:55 am
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Myths, Mistakes and Mission of Networking:

* Leads: the biggest networking myth – by simply attending meetings regularly, you will get sales leads.

* Easy Money: I have heard networking is the lazy man’s sales manager. Truth is – effective networking is hard work, but it pays dividends, year after year.

* Taking AND not Giving: the best way to get a sales lead, is to give a lead to someone else.

* Familiar People: the last people you want to network with, are the people you already know!!!!! Force introducing yourself to as many people as possible that you don’t know.

* Lack of Follow Up: If you don’t intend on following up, please stop networking. Courtesy and professionalism dictates that you follow up with referrals and leads.

* Forgetting to Say Thank-You: Unfortunately this is a more common mistake than you would think. Make sure to recognize people who introduce you to a networking group and provide referrals.

“Invest in your future — give someone a lead today!”

More business coaching information on my main website carolbirkey.com.

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